“Go to yoga,” my sage of a son said to me this morning. “You need it.“ You need it. What did he mean by that? He meant that lately I seemed overwhelmed. He meant that I’d been ineptly handling the stress of my current workload and was taking it out on my kids. He meant…
My Qualitative Research Journey
Many people discover a passion for qualitative research after years in another role at an agency or on the client side. I’m a rare researcher who landed in this field upon graduation and haven’t really left (well, except for a short hiatus … but that’s another story.) In case you don’t know the backstory, here…
My Professional Slow Down
You’ve already read the post about My Qualitative Research Journey right? Then you’ve read about my path to qualitative research. I’ll expand upon my career at some point in time, I’m sure, especially if you ask me to via the comment boxes below. So instead, let me take you back to August of 2003, when…
Discover Karen Lynch & Associates
Hello everybody. Welcome to my new blog, on my new website! I’m Karen Lynch, qualitative market research specialist. I’m glad you came by today. I hope you’ll visit often. I’ll be sharing information about market research, qualitative research in particular, including methodologies, tools and techniques.
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